The 10th China Private Book Industry Development Summit Forum（2013 · Nanjing）
Conference summary:
From April 12 to 14, 2013, the 10th China Private Book Industry Development Summit Forum was successfully held in Nanjing, Jiangsu Province. The theme of this forum is "Private book industry: new situation and new development". In 2012, China's private book industry experienced an extraordinary year. The development of online bookstore, the rise of digital publishing and the implementation of teaching assistant authorization have brought great impact on private book enterprises. How can the private book industry reduce the excessive dependence on teaching aids and effectively avoid the embarrassing situation caused by the authorization of teaching aids, how to promote the innovation of business channels and interest model, how to use the digital publishing trend to obtain greater development opportunities and space in its own teaching aids content advantage resources, how to improve the modern enterprise management system and explore the sustainable development path and so on, has become the biggest issues for the private book industry to solve.
In the past year, the private book industry has further expanded the product diversification, educational informatization and management modernization, built a digital publishing platform, a cultural industrial park, tried to develop its own channels, introduced modern enterprise management system, and explored new growth points. In the fierce market competition, a group of private book enterprises with large scales, strong strengths and perfect organizational structures have withstood the test of the market, some of them have also set up joint-stock groups and established a new mode of capital operation.
In 2012, the General Administration of Press and Publication issued the implementation rules on supporting private capital to participate in publishing business activities, supporting private capital to invest in the distribution, advertising and other businesses of newspaper publishing units, encouraging private capital to participate in the "going out" publishing business, engaging in the export business of books, newspapers, periodicals, audio-visual products, electronic publications and other publishing products, and establishing overseas publishing business, such as building publishing houses, running newspapers and magazines, opening factories and stores etc. Supporting private funded cultural enterprises to participate in professional book publishing and business activities such as science and technology, finance and education by means of topic selection planning, content provision, project cooperation and divide into a department of state-owned publishing enterprises. These favorable policies have undoubtedly become an important driving force for the new development of private book industry. Under this new situation, the private book industry urgently needs to continue to broaden its thinking and seek new development on the basis of in-depth understanding of relevant policies. This is the theme of this forum.
The 10th China Private Book Industry Development Summit Forum（2013 · Nanjing）participating leaders, guests and delegates group photo
Expert representative:
Ren Zhihong, director of non-state owned book industry committee of China Publication publicationAssociation and chairman of Zhihong Education Group, “ ‘Reset’ foundational thinking and its practical train of thoughts”
Corporate representatives:
Mao Wenfeng - Jiangsu Keyi Cultural Industry Group Co., Ltd. "Jiangsu Keyi group sustainable development report"
Xiao Zhihong, chairman of Tianzhou Culture Co., ltd. “Content and brand as core, to achieve extend and tranform development - Tianzhou culture development experience & publishing development”
Industrial representatives:
Ma Xiaofeng - Quanlian book industry chamber of commerce “opportunities and challenges in the new situation”
Chen Dongxu, chairman of Jiangxi Golden Sun Education Group, “Conjoints and Coops: Private educational reference book publisher”
Xu Dengquan, vice chairman of Chongqing Wuzhou culture and Media Group Co., Ltd, “ Work together and help one another - brief talk on coops between state-owned publishers and private publishers”
Guest Speakers:
Cao Zhangwu, chairman and president of Beijing Paper Tiger Cultural Exchange Co., Ltd. and Beijing Paper Tiger Books Co., Ltd. “ Now and the future of private-owned bookstores”
Wang Qin, consultant of National Federation, director of digital publishing departments of press and publication units, Deputy Secretary General of Electronic and Publishing Committee of China Publishing Association
Tong Zhilei, chairman and president of China Online, “Business model and practice of digital publishing”
Zhang Yabin, general manager of Tongfangzhiwang digital publishing branch, “Tongfangzhiwang digital publishing solutions”
Hao Zhen "2012 survey report on the development of China's private book industry"
